ISPO is the winter sports industry prime trade event with 30,000 exhibitors and in excess of 2 million visitors. Fimbulvetr wanted a stand that would be inviting and clearly show what it is the company offers.
We experimented with concepts in 3d and ended up with a nordic inspired stand that took advantage of a faceted wall to break up areas of focus. The edge walls are angled in to draw you into the stand and allow visitors to get the best possible sight of the stands contents. Once the design was finalized we supplied all construction documents to the stand builders. The most important feature was present Fimbulvetr new model "hikr". We wanted full control and built the display case so the product was presented like we wanted it to be.